feat

Established in 2015, this comfort forward company needed a logomark to accompany their wordmark. This logo needed the ability to live on print, digital, and on garments. In 2021, we did a study on logos, color story, and iconography. Below is the final work that they launched with.

feat continues to rise and will soon have their first retail store in Santa Monica, CA. Images courtesy of featclothing.com.

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Logomark Design
Color Exploration
Iconography Design

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